The franchise offered is for the establishment and operation of a Magic Brow Salon, either a full service business operation, which will offer customers eyebrow threading and esthetician services, along with an assortment of retail beauty items (“Full Service Salon”), or a basic service salon, which will only offer eyebrow threading services, along with an assortment of retail beauty items (“Basic Service Salon”). The salons will provide high quality services at reasonable prices in a warm and inviting atmosphere.