The franchised business is to operate a store specializing in grazing and charcuterie style cuisine under the brand name “Graze Craze”. Graze Craze is an innovator in the food trend sweeping the nation known as “Grazing”. Grazing allows people the flexibility to eat an entire meal or small portions of food during the course of the day. The grazing style of eating provides you and your guests with a diverse meal plan in the form of a charcuterie style grazing box, platter or table that meets the individual needs and wants of everyone's personal palette and diet, in relation to those who may have special health or medical eating requirements.