We offer qualified individuals and entities a franchise for the right to independently own and operate a facility center (each, a “Facility”) that is authorized to promote, offer and provide Fitness, nutritional and other lifestyle instruction and information, as we designate or otherwise authorize, to individuals that have the desire or need to increase their health and/or lose weight, including individuals that experience chronic conditions or disease, all while utilizing (a) our then-current proprietary marks (the “Proprietary Marks”), and (b) the proprietary system of business operations that we and our affiliates/principals have developed (the “System”). We also offer qualified parties the right to own and operate multiple Facilities within a development area that we designate.